August 8th was a special date for us – the AKROPOLE Riga iDeal store not only celebrated a new beginning but also joining the C&C family. It was a festive moment that combined a new name with our characteristic approach – top service, reliable products, and care for the customer.

The C&C story is not the usual store development scenario. It began in southern Italy, from where the company expanded northwards, following market opportunities and challenges. Since 2006, C&C has been an Apple Premium Reseller, and since 2022, an Apple Premium Partner. Today, the company has 105 Apple authorized service centers in Europe, providing high-quality repairs and technical support.

However, C&C's strength is not just in technology. The company is also recognized as an Apple authorized education specialist – the first such company in Italy and one of the first eight in all of Europe to succeed in Apple Education projects. In 2019, C&C received the Apple Education Rising Star award, certifying the company's contribution to education and the promotion of technology availability in schools.

With the rebranding of iDeal to C&C, we retain everything our customers have loved so far – professional service, wide availability, and exceptional quality. Now all of this is wrapped in a new name but with the same passion we have always had for working with Apple products and services.

The new name is just a testament to our growth and adaptability while preserving our true essence – to be a place where technology and people meet to create something great.